About EXG Brands

Awards & Recognition

Custom Branded Promotional Products

Logo Wear

Excellence.  Guaranteed.


Welcome to EXG Brands (formerly known as Excalibur Group).

Why did we change our name?  We're focused on coming out of the Covid-19 pandemic stronger than ever.  Along with a commitment to innovation, we are working diligently to provide our clients with industry-leading professional service and high-quality products featuring their logo and tag line designed to promote their business, organization or event.


Our Commitment

We've always been committed to providing great service and exciting custom products.  So, while EXG may be a somewhat "shorter" version of our previous name, our name now has a new meaning to us and to our clients — Excellence.  Guaranteed.  "EXG"...get it?

Regardless of the size of your project, we promise to develop and produce unique recognition and promotional programs that meet our customers' budget and schedule.



Our team has more than 50 years of combined experience working with clients to develop and produce recognition and promotional programs.  We know that our clients demand timely, professional responses and communication regarding every detail about their project. 


Why EXG?

We offer a wide selection of products and services designed to:

  • Celebrate athletic and academic achievements.
  • Honor military, civil and civic service.
  • Recognize business performance, years of service, an employee of the month or year, top sales, and team performance.
  • Outfit business team members, sports teams, fans, and event staff.
  • Identify team members, office spaces, and equipment.
  • Promote businesses, organizations and events.

 Our customers come to us for these projects as well:

  • Corporate Recognition Programs
  • Premiums and Incentives Sales
  • Trade Show Programs
  • Safety Programs
  • Service Awards
  • Employee Recognition
  • Product Introductions
  • Business Gifts
  • Sport Tournaments
  • Company Outings
  • Thank-You Programs
  • E-Commerce Services: Online Stores and Fulfillment Services


Need To Boost Your Marketing Plan?

Here are some of our most popular product solutions designed to help promote your business:

  • Promotional products
  • Advertising specialties
  • Printing services
  • Banners
  • Flags
  • Vehicle graphics
  • Decals
  • Magnets
  • Conference displays
  • Tents
  • Drinkware
  • Writing instruments
  • Name tags
  • ID products
  • Signs

Wearables and Logo Wear Are One Of The Best Promotional Products You Can Use

  • Sports team uniforms
  • Business apparel
  • Safety apparel
  • Fan wear
  • Logo wear
  • Industrial apparel
  • Custom bags
  • Accessories
  • Screen printing
  • Embroidery
  • Direct to garment

Recognize Your Top Performers

  • Plaques
  • Trophies
  • Awards
  • Employee recognition
  • Perpetual plaques
  • Trophy cups
  • Crystal, glass, and acrylic awards
  • Personalized desk accessories
  • Executive gifts
  • Clocks
  • Medallions
  • Ribbons
  • Pins
  • Display cases
  • Shadowboxes


About Al Cheek, Owner & President

Al Cheek was born and raised in Winston-Salem, NC. His wife, Beth, is a teacher in Davie County Schools.  Al’s son, Will, plays baseball and attends Montreat College; and his daughter, Katy, attends Davie County High School. 

Al spent 25+ years in corporate leadership positions for American Express, Cendant, Lowes Home Improvement, and GMAC Insurance.  He took over EXG Brands in 2006 and has enjoyed the move to business ownership very much.  In his spare time, he enjoys golf, cooking, and reading.

“We’re passionate about the success of every client project and all the people who trust us with their programs, not only locally here in North Carolina but across the USA as well.  EXG Brands focuses on being a team player...not just a vendor, but a partner - helping you find new customers and connect with existing customers and your team members.  Our clients expect that we’ll bring value to the table with professional service, a consultative sales approach, and consistent, timely communication.  We work hard every day to deliver on those expectations."


EXG Brands — Excellence.  Guaranteed.

Your One-Stop Shop for All Things Branded

Contact us today for your FREE consultation!


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